Animation products and electricity suppliers is a natural product of combining animation to join:

Intel CEO Grove is a book called "Only the Paranoid Survive", Wang Qinghai think he is so paranoid. His graduation, he gave up jobs to IBM, Microsoft, came to Shenzhen, his idea is very simple animation to join the venture, while Shenzhen is a venture of the Holy Land. However, he did not go it alone, but joined a fledgling online advertising company. At that time, the advertising company in Shenzhen, only five or six people when he left as a top executive, the scale has reached hundreds of people.
The size of the online sales of his company to join in the animation derivatives has been one of the best in the same industry, but he is not willing to call myself a power providers, he called to make their own electric supplier service providers ", an emerging service industry, Shenzhen enterprises to establish online channels to open up the online market.
Entrepreneurial career
Shenzhen direct e-commerce Co., Ltd. CEO Wang Qinghai
In Shenzhen, there are a large number of traditional companies are prepared to enter the field of electronic commerce, traditional enterprises lack experience, professional team, from scratch costly and risky, thus the birth of a electricity supplier service providers. However, because of the low barriers to entry, since last year, the country suddenly gave birth to hundreds of home appliances supplier service provider, but most are small teams, simple to undertake "Shop outsourcing", "shop hosting business.
Last year, Shenzhen, two large-scale animation export OEM to join the toy manufacturers want to expand their markets in the country, but their product has not been in the domestic market to promote the traditional way, will be costly.
The two manufacturers to find Wang Qinghai entrepreneurial partner. "He introduced the" World of Warcraft "," angry bird "and other online games, but in e-commerce are not familiar with, when I was going to start, he is my good friend, to see this opportunity to hit it off and decided from the electric commercial service began, "said Wang Qinghai.
With manufacturers cooperation ago, Wang Qinghai research their needs, these traditional enterprises in Shenzhen, a good product, they need not open a shop, sporadic to do business, but I hope someone can help them build a complete distribution platforms, including channel development, warehousing, logistics management, customer service outsourcing, but also the market analysis, product design and promotion of integrated services. "Finally, they reached a cooperation with the manufacturer, became the only authorized dealer, start a business career.
Animation joined the business less than six months, Wang Qinghai companies in the electricity providers including Disney and other domestic and foreign large-scale animation to join the brand is expected to reach 30 million yuan in sales next year. However, he can not be hurried, "our first electricity supplier to do before considering the next steps of its own brand, platform-independent.
Southern Metropolis Daily: Now a lot of start-up electric providers are trying to aggressive growth, why are you involved in anime?
Wang Qinghai: First of all, regardless of electric provider or the electric supplier service providers are the service industry, but any of an enterprise service capabilities are limited, stall do too much, if there is no corresponding input, it will drag on overall service quality, and even lead The problems of the capital chain. So I prefer to go fine, and the route of sustainable development.
Again, we feel that the animation products and the Internet itself is a natural product of combining a lot of good animation products relying on the Internet to promote the hot start, for example, many Japanese animation in the country had never shown on television too, are relying on the Internet led , while the animation of the main components of profit --- derivatives sales through e-commerce to complete. And gross margin is quite high, derivatives sold through the network.
In Shenzhen, the Government is the development of these two industries the great support, but the two never did not work well with the up too. Shenzhen, there are so many anime affiliation with toy manufacturers, but the animated cartoons of the vertical field of e-commerce was a blank, it is an opportunity. The moment, we have to concentrate on this business.